About Personal Branding

I have been supporting ambitious, multi talented, big hearted personal brands for the last 15 years... exactly on their terms...

Helping them to not only define their own goals but fully achieve them... in a way that feels good and personal to them...

No formulas. No copying and pasting. No squeezing into something they are not. No relentless hustling...

In an ever changing climate, I believe cultivating and curating a personal brand is one of the smartest and sustainable career you can make

I believe it is a win/win situation for all...

You

You can build something bespoke that celebrates and elevates your skills, experience, talents etc.

The design can compliment your goals, personality and circumstances.

You can create from integrity and alignment; what feels good to... rather than feeling pressured by 'shoulds'

Defining your own measures of success; financial, flexibility, variety of work etc

Working with the season of your life; perhaps the traditional 9-5pm office based business model is not feasible or desired; so let's work with your life; not fight against it.

Them

aka your audience, customers, clients...

They enjoy the 'personalisation' - when every scroll online can feel very automated and samey; your unique twist will be appreciated by 'your' people.

'People want to buy from people' - your ideal clients are looking for connection; the person behind the business. When you show who you are; it gives your client to be exactly who they are.

Through your content; your audience can get to know, like and trust you in their own time.

Seeing the 'person behind the brand' will improve a feeling of 'purchasing with confidence' - especially important in these financial times.

They get to witness difference; your energy, spark and enthusiasm; for you to be a fresh contributor to your space and for them to feel represented and considered.

By default you have been building a personal brand already...

But does it represent where you are going next?

If you were to describe your personal brand does it feel lively? Does it feel current? Or does it feel outdated and stale and in keeping with a previous version of you...

My personal brand has taken me to so many places and spaces...

Regularly I have 'pinch me' moments. Many of these opportunities couldn't have been written; they came to me because I showed who I am.

Television, radio, film, working with global brands, sold out stadiums, intimate workshops, a top 100 iTunes business podcast, international presentations to almost 60 countries, being a featured expert in three books, filming days with the Spice Girls, interviewing aspirational thought leaders, collaborations with dream clients... to name a few personally...

In terms of clients; I have welcomed a wonderful, vibrant, ecletic mix...

Founders, Creatives, Popstars, Journalists, Leaders, Stylists, Speakers, CEOs, Digital experts, Healers, Teachers, Medical professionals. RuIe Makers (Lawyers) and Rule Breakers (Monetising non traditional careers; curating a portfolio career on their terms) Innovators, Technology Trailblazers, Dreamers, Foodies, Raconteurs, Game changers, Artists, Designers, Storytellers, Strategists, Wellbeing experts.

My clients' wishlists are always individual but hold many similarities

Here are some examples:

  • They cannot squeeze into a formulaic path:

    Maybe they have a portfolio career; various income streams that they want to explore or expand. Or perhaps their home life is not conducive to a traditional 9-5pm schedule and they need flexibility and creativity to be able to earn an income and attend to their responsibilities or needs.

  • To create strong foundations for their ambition and flurry of ideas. If they are going to meet their ambition; they need structures and systems so they stay in flow and avoid burnout.

  • To meet them where they are right now... to work with their capacity; not against it. Over the last 25 years, I have created my own version of a 'life first' business model and during that time my life requirements have changed significantly and have required my business model to bend and flex.

  • To fit all of their 'pieces' together. To combine different income streams. To highlight and elevate their different roles. To be in their 'expert status' and connect with their personality. To build a personal brand that feels like them... and to get paid... when they are working and when they are not...

How we work together always varies (that's why I have lots of options)

*If you are not sure what you need, but you know you need something, click on the button in the bottom right hand corner; it will open up a chat box directly to me.

  • Some people want a complete overhaul of their personal brand and to lock in for the next 100 days.

  • Some people want tweak a specific area

  • Some want to work intensely and get 1:1 support/accountability

  • Some want independence; so would prefer to self study and complete and online course.

  • Some DO NOT want an online course because they know themselves well; they will enthusiatically purchase but will never complete the process so they would prefer a strategy session in person.

  • Some peopl have been working with me 1:1 on and off for the last 15 years; getting my support on a little and often basis.

Some next steps and some important questions for you to ponder...

Above are 5 areas, I specialise in and consider whilst we are building the next iteration of your personal brand... Now for some questions...

Question One:

I would love you to consider what you want. What is your version of success?

Question Two:

What do you need help with? Where are your gaps? What is slowing down your progress?

Question Three:

How can I support you best? How do you get results?

Question Four:

How urgent is this? Are you committed and keen to make a change?

Here's how I can help:

The full shebang:

Building your personal brand plan. Choose from 100 days working with me 1:1 or a self study version.

Or for strategy sessions or mindset sessions...

If you would like to chat further about working together; simply click below and I can send you my calendar to book a complimentary spot.

(Please read the details here)